Internet Retailer 2008 — Chicago, IL
A team of long time e-commerce experts will provide live reviews and makeovers for sites from the audience members. Retailers in the audience will be asked to bring search marketing, user experience, e-commerce strategy and other design questions to this session where experts will view the sites in question and provide answers to fix what ails their web sites. Audience members who volunteer their sites for critique will receive a $25 Starbucks gift card.
Panelists:
Lauren Freedman, President, the e-tailing group
Stephan Spencer, President, Netconcepts
Amy Africa, President, Eight by Eight
Filed under: Seminars SEO Web Development Web Marketing
|
Email to a Friend |
Printer-Friendly |
No Comments »
Spread the word: 
Jeff Muendel writes in this article featured on Practical eCommerce:
Traffic down? Conversions starting to wane? It could be any number of SEO issues. Finding free online tools to hone search optimization for an ecommerce site can be tough. There are a lot of them out there, often promotional in nature, and they offer varying degrees of features and reliability. Some spit out data that is simply erroneous and applying this sort of information to website design can be useless at best and deadly, in Internet terms, of course, at worst.
Continue reading »
Filed under: Articles SEO Web Development
|
Email to a Friend |
Printer-Friendly |
No Comments »
Spread the word:
Mike Moran is an author and pioneer in search marketing at IBM Corp. Since the early 2000s, Mike has worked to establish ground-breaking strategies on a corporate level, in order to implement SEO changes on a massive scale.
Stephan Spencer, Netconcepts’ founder and president, interviewed Mike about the unique challenges that mega-corporations have related to SEO implementation, understanding the ROI and hidden benefits behind SEO, and what the solutions are to solving those challenges. Read more about how savvy decision-making and well-written processes can help solve SEO implementation problems on a corporate level.
Continue reading »
Filed under: Cool Friends Corporate Sites SEO
|
Email to a Friend |
Printer-Friendly |
1 Comment »
Spread the word:
While “one page salesletters” can be what Stephan Spencer, President and Founder of Netconcepts calls, “an SEO nightmare,” proper optimization of microsites can be beneficial to SEO. In this article, Stephan writes about the right (and wrong) way to treat microsites as an SEO option.
Continue reading »
Filed under: Articles Corporate Sites SEO
|
Email to a Friend |
Printer-Friendly |
No Comments »
Spread the word:
- A corporate website souped-up by Web 2.0 technologies: a blog platform for a CMS, RSS feeds, tag clouds, tag pages, comments, trackbacks, pingbacks…
- Went from 100,000 pageviews per month to 390,000 within just a few months of relaunch.
- A marked increase in visitor numbers as well: 28,000 to about 60,000 from about in that same timeframe.
- indexation in Google increased from 300 pages to 4,800 pages, including 2,640 tag pages.
Continue reading »
Filed under: Business Blogging Case Studies RSS Marketing SEO Web Development
|
Email to a Friend |
Printer-Friendly |
14 Comments »
Spread the word:
The LePoidevin Rickinger Group is a full-service strategic marketing, advertising and public relations agency serving the business-to-business and business-to-consumer marketer. Our clients are leaders in the animal health, pet, mining, electric power distribution, agriculture, pest control, cleaning & sanitation, and flexible packaging industries. We offer senior-level account service and creative talent, and focus our efforts and services on solving marketing and communications challenges for our clients through sound strategic counsel and award-winning creative.
[ database | client admin cms | SEO ]
Visit the site: LePoidevin Rickinger Group
Filed under: Business Blogging consulting Corporate Sites Portfolio Web Development
|
Email to a Friend |
Printer-Friendly |
1 Comment »
Emergency Medical Products Inc. sells emergency medical supplies and equipment to fire fighters and EMS professionals. In other words, each sale isn’t just money in their virtual cash register; it’s as if somebody’s life depends on it!
This online catalog site is powered by our GravityMarket ecommerce platform which means it is search engine friendly out of the gates, with an intuitive feature rich website for customers and a powerful administrative interface for our client. Among other things, the site supports “EZ Ordering” by SKU or item number. They are also embracing the concept that “markets are conversations,” having just started a blog.
[ database | client admin cms | SEO ]
Visit the site: Emergency Medical Products
Filed under: B2B Ecommerce Email Marketing Portfolio SEO Web Development
|
Email to a Friend |
Printer-Friendly |
No Comments »
realestate.co.nz is operated by the Real Estate Institute of New Zealand (REINZ). The site is a comprehensive meta-directory of listed properties in New Zealand and is currently the second most popular real estate site in New Zealand.
The site boasts a number of Web 2.0 features including RSS, Google Maps, microformats and AJAX. Every page, every search and every field has a corresponding RSS feed as well as email alert to which visitors can subscribe. This new site is of course search engine friendly, allowing spiders to traverse the site fully through text links. Dates and times of open homes can be saved directly to the calendar software such as Outlook, thanks to the use of microformats.
[ database | client admin cms | SEO ]
Visit the site: RealEstate.co.nz
Filed under: Portfolio SEO Web Development Web Marketing
|
Email to a Friend |
Printer-Friendly |
2 Comments »
